Travis Scott Turned IMAX HQ Into His Own Odyssey Utopia

A film! A screening! A music video! Pull up a chair for a song about an unassuming Wednesday night in Los Angeles, whereupon Travis Scott made the hardest movie to see right now readily accessible to a select blessed few, and then flexed a little at the end of the evening for added measure.The Odyssey is heading into its third weekend and remains the hottest ticket in town (every town, across the country); at this moment, scoring a spot in a premium-format theater is the hardest reservation to land in any given American city.. With every good IMAX seat in LA spoken for, Travis Scott upped the ante by bringing us out to the actual IMAX headquarters. The rapper—and now thanks to Christopher Nolan, thespian—celebrated his role in the biggest movie of the year with a special screening for friends and family last night in LA, where he also debuted the music video for his The Odyssey end-credits track “When I’m Home.”Even though he’s got a SAG card now, Travis is still a rager and a vamp by nature, which is to say, the private screening for this 173-minute movie didn’t begin until around 10:15. But while actors with small roles hosting their own viewing parties is hardly a new sensation, there’s something especially apt about this particular scenario for Travis—Nolan’s epic literally opens with his face, and closes on his voice. As he intro’d the film, I thought back to when the Chris-La Flame bromance first began—two Nolan movies ago, when the visual for Travis’s song “Franchise” played in select IMAX screenings of Tenet.That video, directed by White Trash Tyler and Travis himself, is sneakily one of his best clips, with its gorgeous opening overhead shot of supercars snaking up the driveway to Michael Jordan’s famed mansion, where he later hosts a rowdy party and card game with Young Thug. But Travis never plays the same hand twice, and for his latest go-round with Nolan he’s taken it to the next level with a music video helmed by the reigning GOAT director himself. Travis mentioned that the clip was filmed across London and Switzerland; Nolan making time to get his MTV on while also getting an epic behemoth out the door is casually kind of insane.The video is strikingly minimalistic, which is kind of unexpected from Nolan and Travis, two people typically defined by going big or going home. It only features Travis and the track’s other collaborators, James Blake and The Odyssey composer Ludwig Goransson, posted up and looking cool in ornate, expansive locations that evoke the ancient locales used for the actual film. Travis and Goransson cooked the track up following Travis’s first time screening the film, he told Variety he began “freestyling” lyrics that related to Odysseus’ “trials and tribulations” immediately after he watched.“We looked to Aurelio Galfetti’s renovation of Castelgrande, a medieval fortress in Bellinzona, Switzerland,” a member of Travis’s Cactus Jack team tells me. “Galfetti’s renovation inserted a quiet contemporary architecture into a medieval fortress without dissolving either one…concrete giving way to stone and rock.” Travis says filming in there upheld the overall vibe of a modernized 2026 Homer adaptation: “contemporary voices carrying on an ancient story through music and poetry.” At one point Travis brandishes a flamethrower, the mere sight of which made me hope Nolan’s next outing is another contemporary action flick.But we’re still Odyssey-maxxing for now, and on this viewing—my second—it held up beautifully even at the late hour. One might expect a Travis Scott-curated audience to be a rowdy one but the room was actually unwaveringly calm and locked in. I figured Travis would cue the film then pop back in to show us the video but when the credits rolled, I peeped him in the row behind me, as locked in on the film as the rest of us. When it comes to Christopher Nolan, we’re all fans of equal measure.