We crowned the LG B6 the best value OLED of 2026 — it's now on sale ahead of Prime Big Deal Days

(Image credit: Amazon edited with Gemini) As someone who watches a lot of TV, upgrading to an OLED TV has been one of the best decisions I've made. My OLED TV provides images that are sharp and look real. This is especially true when watching dark, k-dramas like My Mister and Lost (both of which I whole heartedly recommend).While it's true that OLED TVs are pricier than conventional LED-based TVs, the price of OLED TVs has come down dramatically. Additionally, with Amazon's Prime Big Deal Days kicking off next week, OLED TV deals have never been cheaper.For example, right now you can get the LG 65-inch B6 4K OLED TV for $1,299 at Amazon. (It's listed as $1,399, but you get a secret $100 discount at checkout). Although it's an entry-level OLED, we named it the best value for 2026. If you're looking to spend the least amount on a new TV, the B6 is again the TV I recommend. Best Buy has the LG 48-inch B6 4K OLED TV on sale for $799. The 48-inch model is a Best Buy exclusive, so this is a deal you won't find at Amazon.Below are all the OLED TV deals I recommend shopping as we head into Prime Big Deal Days. For more discounts on TVs, check our October Prime Day TV deals guide.Quick LinksSamsung 48" S85H 4K OLED TV: was $1,097 now $997Roku 55" Pro 4K OLED TV: for $999Samsung 42" S90H 4K OLED TV: was $1,197 now $1,097Sony 48" Bravia 6 4K OLED TV: was $1,299 now $1,098LG 65" B6 4K OLED TV: was $1,399 now $1,299LG 55" C6 4K OLED TV: was $1,999 now $1,499My Top Value PickBest OLED TV DealsBack to the top ⤴ Follow Tom's Guide on Google News and add us as a preferred source to get our up-to-date news, analysis, and reviews in your feeds. Get instant access to breaking news, the hottest reviews, great deals and helpful tips. As deals editor-in-chief at Tom’s Guide, Louis is constantly looking for ways to avoid paying full price for the latest gadgets, appliances, and apparel. With over 10 years of deals-hunting experience, Louis price checks against multiple retailers and searches high and low for the best deals to bring readers. He's also always on the look out for the best coupon codes to use when shopping. A born-and-bred New Yorker, Louis is also an avid swimmer and marathoner. His work has appeared on Gizmodo, CNET, and Time Out New York.