Trending college football markets to follow on Kalshi, including Ole Miss vs. Florida

It’ll be tough to match the drama of LSU vs. Ole Miss last weekend. However, the college football Week 4 lineup promises to deliver season-defining matchups. No. 1 Texas puts its undefeated record on the line at Neyland Stadium against No. 14 Tennessee, and No. 4 Ole Miss looks to keep the momentum rolling on the road at No. 21 Florida. In the primetime window, No. 20 Oregon faces No. 12 USC in a classic West Coast rivalry game. Six ranked conference matchups are on tap this weekend, the most in AP poll history. Let’s take a closer look at Kalshi’s trending college football prediction markets for Week 4.NOTE: The Kalshi prices below were accurate at the time of writing and are subject to change.Texas vs. Tennessee prices on KalshiWhy Texas could winPrice: $0.66 at KalshiThe Longhorns have enjoyed three straight home games and three victories to open the 2026 season. The most prominent matchup was a tight 24-23 win over then-No. 1 Ohio State. Texas trailed 23-3 entering the fourth quarter before QB Arch Manning and company stunned OSU and the college football world with an unforgettable comeback.Coach Steve Sarkisian takes the show on the road this week when Texas faces the hostile environment at Neyland Stadium. Manning has a premier stable of WRs in Cam Coleman, Ryan Wingo and Emmett Mosley V. However, Sarkisian’s offense doesn’t have to explode for the Longhorns to leave Neyland Stadium with a win.Texas has one of the most ferocious defenses in college football. The unit allows the second-fewest points per game (12) in the SEC, and DE Colin Simmons is a dominant pass rusher. If Manning can avoid costly turnovers, the Longhorns defense is strong enough to win a low-scoring affair.Why Tennessee could winPrice: $0.35 at KalshiTexas held Ohio State to 94 rushing yards in Week 2, but a much bigger test is coming on Saturday. The Tennessee rushing attack averages the fourth-most rushing yards per game (298.7) in college football, trailing only the three service academies. Lead RB DeSean Bishop already has 286 yards and four touchdowns, but RB Duane Morris isn’t far behind with 234 yards and two scores. True freshman QB Faizon Brandon can also pick up yards with his legs, making the Volunteers a constant threat.Tennessee ranks last in the SEC in passing yards per game (211.7), but Brandon hasn’t been forced to sling it much in three blowout victories. Another strong outing from the Vols’ ball carriers would allow him to ease in and extend Tennessee’s win streak to four games.Ole Miss vs. Florida prices on KalshiWhy Florida could winPrice: $0.59 at KalshiIt’s shocking to see Florida listed as a 2.5-point favorite this week. The Gators get home-field advantage at Ben Hill Griffin Stadium, but the Rebels are fresh off one of the biggest wins in program history. However, the line makes more sense when you consider the external factors.The environment at Vaught-Hemingway Stadium for LSU vs. Ole Miss was as intense as any game you’ll see this season. Coach Lane Kiffin made his highly anticipated return to Oxford, Miss., in a matchup that went down to the final possessions. It’s not easy to refocus after a win of that magnitude.Plus, new coach Jon Sumrall has wasted no time turning things around at Florida. The Gators are 3-0 and score 54 points per game. Junior RB Jadan Baugh leads the conference with 458 yards, and QB Aaron Philo throws the deep ball with pinpoint accuracy.Why Ole Miss could winPrice: $0.42 at KalshiOle Miss must come ready to play from the opening whistle to avoid leaving “The Swamp” with a loss. Sumrall’s offense scores in bunches, and facing a big deficit early in a road SEC game is a recipe for disaster. Former Ferris State QB Trinidad Chambliss was on fire Saturday night in the hard-fought victory over LSU. Chambliss completed 69% of his passes for 363 yards and two touchdowns. When the Tigers tied it up late in the fourth quarter, the Rebels engineered a 13-play drive capped with Chambliss scoring the game-winning touchdown on a 14-yard scramble.Chambliss is the frontrunner in the Heisman Trophy race, and Ole Miss can beat any team in the nation if he keeps it up. A shoulder injury could sideline Rebels’ leading RB Kewan Lacy this week, so keep an eye on the SEC Student-Athlete Availability Report before placing a trade.Oregon vs. USC prices on KalshiWhy Oregon could winPrice: $0.59 at KalshiUSC holds an all-time record of 39-24-2 against Oregon, but the momentum has shifted drastically in recent meetings. The Ducks are 8-2 in their previous 10 matchups with the Trojans and haven’t lost at Los Angeles Memorial Coliseum since 2016.Considering the returning talent from 2025, it’s championship or bust for Oregon coach Dan Lanning this season. The Ducks narrowly beat Boise State 34-27 in Week 1 before losing 39-31 as 24.5-point favorites against Oklahoma State in Week 2. It’s do-or-die for Oregon moving forward, as another loss puts it on the outside looking in at the College Football Playoff.Defense was supposed to be a strength, but Lanning’s squad has surrendered 22 points per game. On the flip side, the Ducks have scored the fifth-most points per game (49.7) in the nation. Oregon beat USC 42-27 last season behind 179 rushing yards and three rushing touchdowns. Similar performances from RBs Jordon Davison and Dierre Hill Jr. would help the Ducks win a fifth straight game against the Trojans.Why USC could winPrice: $0.43 at KalshiWhile Oregon is fighting to get back on track, USC is enjoying a 4-0 record in coach Lincoln Riley’s fifth season. The Trojans trounced three straight Group of 6 opponents to open the year before taking down Rutgers last weekend in the Big Ten opener.USC was also expecting a big season from the defense, but the unit has surrendered 26+ points against San Jose State, Louisiana and winless Rutgers. Luckily, QB Jayden Maiava and RB King Miller have saved the day.Maiava has thrown 12 touchdowns and one interception, while Miller has picked up 338 rushing yards and three touchdowns on 5.3 yards per carry. USC’s offense is well balanced and capable of surviving a shootout with Oregon. How Kalshi works for college football Week 4Kalshi is one of the best prediction markets in the industry and a go-to platform for college football trading. Kalshi operates as a federally regulated financial exchange where customers buy and sell binary contracts on real-world events.Sports are a popular choice for most traders, but Kalshi also accepts predictions on politics, entertainment, climate and more. To place a trade, a user must purchase a contract ranging from $0.01 to $0.99. Higher prices mean an event is more likely to happen. For instance, it costs $0.59 to predict a Ducks victory, meaning they have a 59% chance of winning. Unlike sports betting odds set by the house, Kalshi customers control market prices with their trade activity. Purchasing 10 contracts on Oregon comes with a $5.90 price tag. If the Ducks win, each contract settles at $1, giving you a $4.10 profit for a total payout of $10. New users can sign up with the Kalshi promo code AL55 to score a $55 bonus after trading $25. NOTE: Event contract trading involves risk of substantial loss and is not suitable for all investors. Prediction market content is not intended for individuals in jurisdictions where it is prohibited.If you purchase a product or register for an account through a link on our site, we may receive compensation. 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