No surprise here, but the No. 2 and No. 3 exhibitors, Regal and Cinemark, won’t be playing Netflix’s Quentin Tarantino penned Once Upon a Time in Hollywood follow-up, The Further Mis-Adventures of Cliff Booth when it opens on Wednesday, Nov. 25. That’s because the movie, which is getting a two-week exclusive run in Imax, is on a shortened window. It’s a busy time at the holiday box office with Lionsgate’s highly anticipated hit The Hunger Games: Sunrise on the Reaping and Universal’s Ariana Grande-Ben Stiller-Robert De Niro comedy sequel Focker-in-Law. AMC (as well as Indies) are committing to the run of Cliff Booth which will hit Netflix on Dec. 23 in what is a 27-day exclusive theatrical window to streaming. Note the circuits play dosey doe with Netflix when it comes to the streamer busting the theatrical window to SVOD: AMC refused to play Kpop Demon Hunters Singalong (since it had been on Netflix for a little more than a month) in the final August weekend of 2025, but Regal, Cinemark and other chains did book it, delivering the streamer their first No. 1 movie at the weekend box office with $19M. Netflix is trying to turn a corner and embrace theatrical more with better, longer windows, i.e. the recent successful platform of Cannes winner and this year’s awards contender, La Bola Negra, as well as Greta Gerwig’s February release, Narnia: The Magician’s Nephew (50 days to streaming) and next holiday season’s Charlie Vs The Chocolate Factory (47-days to streaming). Watch on Deadline The streamer is even showing respect to the town and talent in its reporting of grosses. However, Netflix believes that only family films are the worthy titles for longer windows in cinemas. Money was greatly left on the table last holiday season when they gave Rian Johnson’s Knives Out: Wake Up Dead Man a 17-day theatrical window. The top three circuits balked at playing it and the movie fizzled with a $4M domestic take. This compared to the 30-day window that Netflix gave Johnson’s Knives Out: Glass Onion which did substantially better in its limited release over the 5-day Thanksgiving 2022 frame ($13.3M at 696 theaters for a $19K per-theater average). Note before Johnson sold the Knives Out sequels to Netflix during Covid for $400M, the first movie, launched by Lionsgate was a great success over Thanksgiving 2019 with a $41.4M 5-day opening and final domestic of $165.3M domestically and global of $312.8M. To that note, the mind boggles as to why Netflix would give a shortened window to the follow-up of Tarantino Oscar-winning blockbuster, Once Upon a Time in Hollywood. The original, which delivered Pitt a Supporting Actor Oscar win, bowed to the director’s highest stateside ($41M) and went on to make $142.5M domestic, and $409.3M WW. In a box office marketplace that’s booming, not to mention a Thanksgiving frame where there’s plenty of room, Netflix would have certainly been able to find screens and a long runway past Christmas for Cliff Booth.
‘The Further Mis-Adventures Of Cliff Booth’: Netflix Brad Pit Pic Won’t Be Playing Top Chains Regal & Cinemark
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