The deals from Amazon’s shopping event you’ll actually use (from someone who buys them for a living)

The deals from Amazon’s shopping event you’ll actually use (from someone who buys them for a living) | Junior Publisher Published October 6, 2026 8:59am Updated October 6, 2026 8:59am I’ve hand-picked the must-have items from Amazon’s Prime Day. (Picture: Metro/Amazon/Getty) Metro journalists select and curate the products that feature on our site. If you make a purchase via links on this page we will earn commission – learn more I’ve been working as a shopping expert for nearly 14 years now, and with this being my seventh (or something) Amazon Prime sale event, I’d like to think I know a thing or two about what’s actually worth adding to your basket – and what’s best left behind. Because let’s be honest, when Amazon Prime Day rolls around, it’s easy to get caught up in the frenzy. Big discounts, endless lightning deals, and more ‘must-haves’ than you could ever realistically need – it’s a lot. But here’s the thing: not every deal is a good deal. And not everything labelled a ‘best-seller’ is something you’ll use long-term. Over the years, I’ve learnt that the smartest Prime Day shopping isn’t about grabbing the flashiest tech or trending buys – it’s about investing in the products you’ll actually use day in, day out. Think trusted appliances, everyday essentials, genuinely great upgrades and those bigger-ticket items you’ve been holding out on. So before you spiral into a 2am ‘do I need this?’ moment, I’ve narrowed it down for you. I’ve sifted through the chaos to bring you the Prime Day deals genuinely worth your money – the products I rate, the ones that consistently perform, and the items that tend to sell out year after year for a reason. Now before you fill your basket with things you’ll forget about by next week, take a scroll through my edit of the best Amazon Prime Big Deal Days buys – because a savvy shop is always better than an impulsive one. A shopping expert’s Amazon Prime Day picks: SodaStream Terra Sparkling Water Maker The SodaStream Terra is one of those clever kitchen upgrades that actually pays off – especially during the Prime Day sale. It’s compact, easy to use, and cuts down on plastic bottles while letting you make sparkling water (and mixers) exactly how you like it. Buy Now for £93.99 (was £144.99) – save 35% Aperol Aperitivo 70CL Aperol Aperitivo is one of those bottles that instantly makes your drinks feel a bit more special – and Amazon's Prime event is the perfect time to grab it for less. Whether you're mixing up a classic spritz or experimenting with summer cocktails, it’s a great staple to have on hand. It also makes a lovely gift, so it’s worth picking up while it’s discounted. Buy Now for £15 (was £18) – save 17% Whiskas Milky Treats 50g (Pack of 6) If you’ve got a kitten (or you’re fully at the mercy of one), these Whiskas Milky Treats are basically bribery in snack form. Bite‑sized with a crunchy outside and softer centre, they’re rich in milky goodness but still low-cal at under 2 kcal each, so you can treat without going overboard. Packed with vitamins and made for kittens aged 2–12 months, they’re perfect for training, rewarding or just giving in when those tiny eyes demand it – which, let’s be honest, is often. Buy Now for £5.59 (was £7.60) – save 26% REDKEN All Soft Shampoo and Conditioner Set for Dry Hair, With Argan Oil The REDKEN All Soft Shampoo and Conditioner Set is a brilliant buy if your hair’s feeling dry or in need of a little TLC. Infused with argan oil, it leaves hair noticeably softer, shinier, and easier to manage – and it’s a salon-quality duo that usually doesn’t come cheap. If you’ve been eyeing it up, now’s the time to grab it while it’s on offer. Buy Now for £33.30 (was £49) – save 32% Method Multi Purpose Cleaner Trying to romanticise your cleaning routine (because honestly, why not?), this Method Pink Grapefruit spray is doing the heavy lifting. It’s a plant‑based, multi-surface cleaner that cuts through grease and grime while leaving behind a genuinely nice citrusy scent – think pink grapefruit with a hint of 'my life is together.' Powerful enough for kitchens and bathrooms but made with biodegradable ingredients and a recycled bottle, it’s one of those everyday staples that feels just a little bit more chic than your average under-sink find. Buy Now for £2.50 (was £4) – save 38% Garnier Micellar Cleansing Water Garnier’s Micellar Water gently cleanses skin, removing dirt, oil, and makeup in one step. Its vegan, fragrance-free formula is suitable for all skin types and enriched with Botanical Glycerin for hydration. The product is also dermatologically tested, sustainably packaged, and Leaping Bunny approved. BUY NOW FOR £4.19 (WAS £9.99) – SAVE 58% Apple AirPods 4 with Active Noise Cancellation If you’ve ever wished you could just switch off the world for a bit, the Apple AirPods 4 with noise cancellation are basically your shortcut. Sleek, comfortable and packed with clever tech, they cut out background chaos while still letting you tune back in with Transparency mode when needed – ideal for commutes, calls or pretending you didn’t hear someone on the train. Add in immersive sound, seamless Apple pairing and that whole 'they just work' vibe, and they quickly become one of those everyday essentials you didn’t realise you’d use constantly. Buy Now for £129 (was £149) – save 13% ELEMIS Pro-Collagen Cleansing Balm The ELEMIS Pro-Collagen Cleansing Balm is a Cyber Monday skincare staple that’s worth every penny – especially when it’s on offer. It melts away makeup and daily grime while leaving your skin feeling soft, nourished, and hydrated, not stripped. Buy Now for £37 (was £52) – save 29% Nespresso Vertuo Pop If your morning routine needs a little main-character energy, the Nespresso Vertuo Pop is a very chic way to get there. Compact, colourful and ridiculously easy to use, it brews everything from espressos to full mugs at the touch of a button – no barista skills required – while still delivering that signature velvety crema. Plus, with its small footprint and sleek design, it’s ideal for kitchens that don’t have space for a full coffee station but do have room for a daily caffeine upgrade. Buy Now for £87.77 (was £99.99) – save 12% Dyson Supersonic Nural™ Hair Dryer The Dyson Supersonic Nural™ Hair Dryer is a premium, next-generation styling tool designed to deliver fast, intelligent drying while actively protecting your hair and scalp, thanks to a network of smart sensors that automatically adjust airflow and temperature as you style. Powered by Dyson’s high-velocity motor and Air Multiplier technology, it dries hair quickly without excessive heat, helping to maintain shine and reduce damage, while multiple attachments and precision settings make it versatile enough for everything from sleek blow-dries to defined curls. Buy Now for £299.99 (was £349.99) – save 14% Ninja CRISPi Portable Air Fryer Love an air fryer but hate how much space they take up? The Ninja CRISPi is basically your kitchen’s new best friend. This compact, portable 4‑in‑1 air fryer lets you air fry, roast, reheat and crisp using sleek glass containers (so no mystery coatings), all while keeping your counters clutter-free. It’s lightweight enough to move around, easy to clean (dishwasher-safe, thankfully), and ideal for small kitchens or anyone who wants that crispy-food fix without committing to a giant appliance taking over their life. Buy Now for £109.99 (was £149.99) – save 27% Maybelline New York Lash Sensational Sky High Mascara The Maybelline New York Lash Sensational Sky High Mascara is a brilliant beauty buy if you want serious length and lift without splurging. It gives lashes a full, fluttery look that lasts all day, and the flexible wand makes application super easy. Buy Now for £6.49 (was £12.99) – save 50% Shark ChillPIll 3-in-1 Personal High-Speed Fan Ever tried to survive a hot commute or a packed crowd without breaking a sweat (literally), the Shark ChillPill suddenly feels like a very smart idea. This clever little gadget combines a high-speed fan, cooling mist and an InstaChill plate that cools your skin on contact, all in a portable, wearable design you can clip or carry anywhere. It’s one of those small but mighty buys that turns 'why is it this hot?' moments into something a lot more manageable. Buy Now for £119.99 (was £169.99) – save 29% BaByliss Titanium Brilliance Curls (32mm) The BaByliss 2357U Titanium Brilliance Curls features a 32mm polished titanium barrel for smooth, lasting curls. With six digital heat settings up to 210 degrees, and an extra-long barrel, it’s perfect for longer hair. The Advanced Ceramics heating system ensures fast heat-up and consistent styling. Buy Now for £26.60 (was £48) – save 45% Echo Dot (Newest Gen) The Echo Dot (newest generation) is a compact smart speaker powered by Alexa that combines improved, richer sound with everyday convenience, letting you stream music, podcasts and audiobooks via Wi‑Fi or Bluetooth while also handling tasks like timers, reminders and weather updates hands-free. It doubles as a smart home hub, allowing you to control compatible lights, heating and other devices with your voice or automate routines, making it a simple but effective way to upgrade your home setup without a big investment. Buy Now for £29.99 (was £79.99) – save 63% SURI 2.0 Sonic Electric Toothbrush with Pressure Sensor & UV-Cleaning Travel Case If you’re trying to romanticise your daily routine (yes, even brushing your teeth), the SURI 2.0 is one of those upgrades that makes the whole thing feel a lot more elevated. This sleek sonic toothbrush comes with a UV-cleaning travel case that sanitises your brush in just a minute, plus a ridiculously long battery life (we’re talking a month on one charge) and a pressure sensor that stops you going in too hard. It’s practical, travel-friendly and quietly very clever – basically the kind of 'grown-up' buy you didn’t know you needed until you’ve tried it. Buy Now for £83.99 (was £104.99) – save 20% Earth Rated Dog Poo Bags Dog owners will know this is one of those unavoidable buys – but Earth Rated somehow makes it feel a lot less grim. These unscented poop bags are extra thick, leak‑proof and made with recycled plastic, so you’re not worrying about mid-walk disasters or your environmental impact. Compact enough to stash in every pocket, bag and coat you own, they’re basically the quiet hero of every dog walk – not glamorous, but absolutely essential. Buy Now for £8.44 (was £11.49) – save 27% Think I’ve missed anything? Yeah, me too. But let me know in the comments below. Arrow MORE: Amazon Prime Big Deal Days has slashed Philips beauty and grooming buys by up to 60% Arrow MORE: Amazon’s biggest hidden deal is 15% off the electric toothbrush I recommend to everyone Arrow MORE: Amazon has slashed prices on Dyson, Kindle and Shark ahead of Prime Big Deal Days Puzzles Newsletter Get your favourite puzzles when they are ready to play on the website sent directly to you every day and track your daily streak!