‘Hi, it’s AI speaking’: Base44 just launched AI that can handle phone calls

(Image credit: Base44/Edited with Gemini) Base44 has launched an AI agent that can make and receive phone calls It aims to eliminate hold times and speed up research Just describe your goal, give context, and let it do the work for youWaiting on hold may become a thing of the past thanks to Base44’s new voice AI agent. Launched earlier this month, Superagent can now make and receive phone calls on behalf of the user, with countless potential applications.According to a press release shared with TechRadar Pro, Base44’s Superagent can take on everyday tasks that would otherwise require people to spend time on hold or leave them navigating frustrating phone systems.How Base 44’s Superagent works Users start by giving Superagent a goal and providing relevant context on how that goal should be achieved. The AI agent can then proactively contact businesses or customers, asking relevant questions, collecting crucial information, and even navigating supported phone menus. Once the job is complete, the agent will then report back to the user with a summary of what has been done and which outcomes have been achieved.Some helpful use cases include:Improve time management by booking or rescheduling important appointmentsSpeed up research by calling vendors to request quotes for comparisonIncrease call success by retrying unanswered calls on a predefined scheduleReceive and manage calls from trusted contactsA shifting approach to AI The launch highlights an ongoing shift in consumer AI, with tools moving from generative AI that simply answers questions to agentic AI that undertakes real-world actions based on requests made by the user.But the question remains: will humans be happy to interact with AI if it means limiting wait times and more efficient calls? Follow TechRadar on Google News and add us as a preferred source to get our expert news, reviews, and opinion in your feeds.Sign up to the TechRadar Pro newsletter to get all the top news, opinion, features and guidance your business needs to succeed! Owain has been building websites and online stores for his own and his client's businesses for over 8 years. Having taken on a role at TechRadar Pro in 2023, he now leads on all website builder and CRM content, spending his days researching, testing, and reviewing some of the best website building and CRM platforms on the market. He also has a passion for helping people get a great deal on website builders, delivering the best coupon and promo codes on the market. With an extensive background in business, Owain holds a BA(Hons) in Business and Marketing and has written for several leading publications including MarketingProfs, Website Builder Expert, Digital Doughnut, and NealSchaffer.com.