Apple launches M6 MacBook Pro and iMac, pitches faster on-device AI

Apple launches M6 MacBook Pro and iMac, pitches faster on-device AI

Customers ⁠can pre-order the two ⁠products from Wednesday in 35 countries and regions, including the US [File] | Photo Credit: Apple Apple on Tuesday unveiled a new 14-inch ​MacBook Pro and iMac powered ‌by its latest M6 ​chip, touting faster performance ⁠for running AI tasks directly on the devices.The 14-inch MacBook Pro starts at $1,999, while ‌the iMac starts at $1,499.Customers ⁠can pre-order the two ⁠products from Wednesday in 35 countries and regions, including the US, ​with availability starting ‌November 6.Apple said the M6 MacBook Pro delivers up to 30% faster graphics ‌and up to 25% ​faster AI performance than its M5 predecessor, along ⁠with up to 24 hours of battery life, the longest ‌ever in a Mac.The new iMac delivers up to 5x faster on-device AI performance than the previous M4 model, ‌Apple said.The launches come ​a day before Apple hosts a “Pro and tell” event ⁠in Los Angeles on October ⁠28, which Bloomberg News has reported is expected ‌to feature Apple’s first touch-screen MacBook Pro. Published - October 28, 2026 08:48 am IST

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