Apple Event on October 13?

Earlier this week, Daring Fireball's John Gruber floated Tuesday, October 13 as a potential date for Apple to hand out iPhone Duo review units to selected reviewers in person, and it appears that he might have been on to something. Bloomberg's Mark Gurman today reported that Apple plans to unveil its all-new smart home hub, a second-generation HomePod mini, and a new Apple TV 4K model on October 13, the same date that Gruber mentioned in his speculative piece a few days ago. In a separate post, Gruber opined that there is "no way" that Apple would unveil the home hub through an Apple Newsroom announcement only, given it is an all-new device with an all-new interface. "If this is coming, it has to be unveiled with a keynote video and some sort of media event with hands-on demos," he said. If Gruber is right that the home hub "has to be unveiled with a keynote video," that would set the stage for an online-only Apple Event that would be streamed on Apple's website and YouTube on October 13. Afterwards, Apple would likely hold a hands-on experience for the media, allowing them to demo the products that were announced. The same thing happened in October 2023. On October 24 that year, Apple announced that it would be holding an online-only Apple Event on October 30, which was streamed on Apple's website and YouTube. Later that day, Apple allowed selected journalists and content creators to go hands-on with the Macs unveiled during the event in person. During the hands-on experience, selected individuals could also receive an iPhone Duo review unit in hand, allowing Apple to avoid a first-of-its-kind iPhone getting lost in the mail before it launches on Friday, October 23. Apple typically gives out review units around a week before a device launches, so the timing would line up. In any case, mark your calendars, as it sounds like October 13 will be a big day for Apple. If there is an October 13 event, expect Apple to announce it by next week. Popular StoriesiPhone 18 Pro Prices Estimated Ahead of September 9 Apple EventThursday September 3, 2026 3:41 am PDT by Tim HardwickLess than a week before Apple debuts new iPhone 18 Pro models, research firm TrendForce estimated the prices of the devices based on the latest hardware cost environment. TrendForce's price estimates compared to last year's models look like this: Model Starting Price Model Starting Price Change iPhone 17 Pro $1,099 iPhone 18 Pro $1,24...Apple Event Today: iPhone 18 Pro and iPhone Duo Cheat SheetTuesday September 8, 2026 10:24 am PDT by Tim HardwickApple's biggest event of the year is almost here, and all eyes are on Cupertino. With the first foldable iPhone expected to headline Apple's "Surprise and Shine" event on Wednesday, September 9, at 10:00 a.m. Pacific Time, the rumor mill has been running full throttle, fuelled by the biggest single design change in the life of the iPhone. To get you up to speed, here's a quick reference...Apple Event This October? These 7 New Products Expected Next MonthTuesday September 22, 2026 8:40 am PDT by Joe RossignolAs usual, September has been a very busy month for Apple, with the company unveiling the iPhone 18 Pro, iPhone Duo, AirPods 5, Apple Watch Series 12, Apple Watch Ultra 4, Beats 360, and more. Nevertheless, Apple reportedly still has many more products to release later this year, including a new iPad mini, Apple TV, HomePod mini, iMac, and more. It seems quite likely that Apple will hold an...