Act has always campaigned on income tax cuts. What’s the brand cost of abandoning that? – Andrew Ketels

Opinion byNZ Herald·17 Oct, 2026 07:00 PM6 mins to readAndrew Ketels was the Act Party’s chief of staff from 2020 to 2025 and has worked as an advisor to the National Party. He is currently head of government relations for corporate affairs firm Sherson Willis.‌Act leader David Seymour has called it “immoral” to pay for tax cuts at the moment. Photo / Michael Craig For the first time in its history, Act won’t go into a general election with a policy of reducing income tax rates. Leader David Seymour has called it “immoral” to pay for tax cuts through additional borrowing and said his party will prioritise tax relief once the Government’s books are